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The 'strange' structure of Rolex: the luxury company that doesn't belong to any billionaire

By determination of a visionary businessman, a foundation holds 100% of Rolex's shares, in a structure that Swiss legislation makes permanent — that is, no one can sell it, open it on the stock exchange or transfer it into private hands

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The 'strange' structure of Rolex: the luxury company that doesn't belong to any billionaire
Source: BBC Portuguese
Por determinação de um empresário visionário, uma fundação detém 100% das ações da Rolex, em uma estrutura que a legislação suíça torna permanente — ou seja, ninguém pode vendê‑la, abri‑la em bolsa ou transferi‑la para mãos privadas

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