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Swatch’s latest luxury collaboration is a $400 pocket watch

Following a series of cryptic newspaper ads and Instagram teasers that had watch fans speculating about its next collaboration, Swatch announced a new timepiece collection created with luxury watchmaker Audemars Piguet. Inspired by Swatch's iconic...

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Swatch’s latest luxury collaboration is a $400 pocket watch
来源: The Verge
The front and back of one of the Audemars Piguet x Swatch Royal Pop pocket watches.
The pink, yellow, and teal Otg Roz is one of the Royal Pop’s eight unique designs. | Image: Swatch

Following a series of cryptic newspaper ads and Instagram teasers that had watch fans speculating about its next collaboration, Swatch announced a new timepiece collection created with luxury watchmaker Audemars Piguet. Inspired by Swatch's iconic Pop watches from the '80s and Audemars Piguet's Royal Oak timepieces that first debuted in 1972, the new Audemars Piguet x Swatch Royal Pop collection features eight pocket watches with colorful designs and octagonal-shaped cases.

Depending on the size, features, and finish, Audemars Piguet's Royal Oak watches can range in price from tens of thousands to hundreds of thousands of dollars. The Audem …

Read the full story at The Verge.

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The Verge

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