YouTube Premium is getting more expensive in the US, with prices rising by $2 on standard individual accounts and as much as $4 for the family plan. The price hike is already in effect for new accounts, and is rolling out now for existing customers.
Premium's Individual plan now costs $15.99 per month, up from $13.99, while the five-person Family plan is $26.99, previously $22.99. Premium Lite, which removes "most" ads but doesn't include YouTube Music, is now $8.99 monthly, up from $7.99.
The new prices are live now for new signups, and 9to5Google reports that existing subscribers are beginning to be notified about the price hike via the …
